🚀 Series 3 of the HCA Briefing Room is here! 🚀
Brought to you by the HCA Foresight Committee, this interview series explores key industry challenges and opportunities with top healthcare leaders.
To kick things off, Jo Spadaccino, Co-founder at Stirred Health, sits down with Matt Moore, Senior Director, Customer Engagement at Novo Nordisk UK, to discuss why pharma must adopt a campaign mindset to drive greater impact.
Matt shares insights on shifting from periodic, one-off projects to a more consistent, always-on marketing approach—a key challenge facing our industry today. 🎯