Healthcare communications is grounded in facts, evidence and an understanding of the science. But understanding a disease is only part of the story. What does it take to understand the life behind it?
In this Shared Experience, Nick Leon, founder of Naked Eye, will explore what we can learn by spending time in people’s lives, and why healthcare communications needs to move beyond reports and facts to start showing up in person. Because when we spend time with people, we see the realities of living with a condition that are difficult to understand from a distance. Nick will challenge us to think differently about how we uncover and tell the human stories behind the science.