Opening up innovation in healthcare communications

Following the launch of the Cannes or Canned? report at the end of 2019, the authors were commissioned by PME to write a series of articles covering each of the report’s five recommendations in more detail.  You can read the articles discussing the first two recommendations using the links below and the others in the next three issues of PME.

Creating a culture where innovation thriveshttp://www.pmlive.com/pharma_intelligence/Creating_a_culture_where_innovation_thrives_1322716

Boosting innovation in healthcare and scientific communications: http://www.pmlive.com/pharma_intelligence/Boosting_innovation_in_healthcare_and_scientific_communications_1325738