The Healthcare Communications Association (HCA), supported by CharityComms, has launched a new guide to pro bono working aimed at encouraging more charities and commercial organistions to partner in this way, whilst ensuring high standards and best practice are maintained throughout the relationship. The guide outlines the benefits and challenges of pro bono working for all stakeholders, and provides 7 key principles to support successful pro bono partnerships. The guide has been written by Jennie Talman, Passion Partnership, in collaboration with the HCA.
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