Understanding healthcare systems in Europe and their impact on communication strategy

General information
New Virtual Course. Developed Specifically For Virtual Interactive Training.

Course overview
This virtual course has been designed to enable delegates to develop a framework by which to approach communication plans for their agency, clients or company that take into consideration the market access environment. Building on a solid understanding of the market access environment, the course takes a payer-centric approach to the development of value-based communications. The course will include breakout groups and discussion to support the learning experience.

Who should attend?
This course has been developed for professionals with responsibility for developing communications that need to encompass an understanding, or integration, of payer messaging.  Delegates may operate in agencies and in the lifescience industry at country or EU- level.
 
Facilitators:
This HCA CPD Accredited course will be facilitated and delivered for the HCA by Senior Consultants from Visions4Health Ltd.


Access to HCA Online Events

Approximately 24 hours in advance, you will receive by email a link with details about how to access this event. We use Zoom as our digital platform.  Zoom also has Android and iOS apps which can be downloaded in advance should you wish to participate using a mobile device.
N.B. Please ensure you have registered at least 24 hours in advance in order to receive login details.
Learning objectives
  • To understand the concept, principles and language of market access
  • To develop an appreciation of the market access landscape in Europe
  • To understand the differences in approach to market access taken by key healthcare systems in Europe
£250.00 per person (ex. VAT)

£150.00 per person (ex. VAT)

£150.00 per person (ex. VAT)

£390.00 per person (ex. VAT)
Understanding healthcare systems in Europe and their impact on communication strategy

Online Training

Tue 23 Jun 2020

9:30 AM - 12:30 PM BST
(10:30 AM - 1:30 PM CEST)