Repairing the Damage Done by Fake News in Vaccine Confidence
REGISTRATION DEADLINE: 2pm, Tuesday 11th May
REGISTRATION NOW CLOSED
NOTE: Attendee delegate weblink will be sent out the night before.
DESCRIPTION
Combating vaccine hesitancy has become the number one biggest challenge for healthcare communicators over the next twelve months. With ‘fake news’ driving so much misinformation to those hesitant and causing some to avoid the vaccine what can we do as communicators to change people’s perceptions.
Join our expert panel of speakers as their share their insights into how hesitancy was built up and what we can do in the future.
Moderator: Annalise Coady, Group President International, Real Chemistry
Panellists:
- Fergus Walsh, Medical Editor, BBC News
- Professor Heidi Larson, Director, The Vaccine Confidence Project
- Professor Rob Horne, Professor of Behavioural Medicine at UCL School of Pharmacy
- Emmanuella Dekonor, Associate Director, EMEA Communications, Seqirus
12.30-12.40 Opening remarks
12.40-13.10 Panel discussion
13.10-13.25 Q&A
13.25-13.30 Closing remarks
INVITATION to submit questions in advance of the session. Please email us your question to info@the-hca.org by Friday 7th May.
HOW TO BOOK
FREE registration for all HCA members with a conference code (ask your HCA Primary Contact).
FINAL REGISTRATION DEADLINE: 2pm, Tuesday 11th May
This session is kindly sponsored by Real Chemistry.
