Market Access Seminar - The Regional Perspective
his seminar, presented by
Andrew White, currently Change Programme Director at North West Commissioning Support Unit (CSU), has been designed to offer insight into the interactions between healthcare commissioners, providers, local authorities and other stakeholders to enable excellence in the commissioning and delivery of healthcare services at a regional level.
Andrew will outline the challenges in managing the appropriate use of current medicines and the introduction of new technologies, balancing local needs and the differential level of guidance from national bodies that may or may not accompany the introduction of a new product.
The seminar will highlight the different opportunities for healthcare communicators and educators to support cross-stakeholder working to drive improvement across local healthcare economies and communities. There are some clear best practice approaches and equally there will be pointers on how improvements in communications with these important stakeholders can be delivered by companies and agencies alike.
Event timings:
- Lunch: 12.30 – 1pm (optional)
- Seminar: 1pm – 2.15pm (including Q&A)
- Coffee/tea and networking: 2.15 – 2.45pm
Andrew White, Change Programme Director at North West Commissioning Support UnitAndrew White is currently the Change Programme Director at North West Commissioning Support Unit (CSU).
His main areas of work include:
- Leading the Merger programme when Greater Manchester and Cheshire and Merseyside CSUs came together.
- Reshaping the CSU to ensure it is fit for the future
- Ensuring the CSU gets a place on the Lead Provider Framework (LPF)
Previously, Andrew was Head of Medicines Management at Greater Manchester CSU. In this role, he was responsible for delivering the Strategic and Operational support to 12x Clinical Commissioning Groups (CCGs), 7x Local Authorities and an Area Team. In addition, to supporting the Greater Manchester Medicines Management Group (GMMMG), he had responsibility for leading the Medicines Optimisation decisions for the 2.8 Million population of Greater Manchester. He has also been Head of Medicines Management at NHS Bolton where he was responsible for managing the £50M prescribing budget in the PCT and co-ordinating the GMMMG.
Previous to that, he worked as Assistant Chief Executive at NHS Bolton, which included leading the communications, engagement and corporate functions. He was a Therapeutics Trainer at the National Prescribing Centre (NICE), where he was commissioned by NHS organisations to deliver training to healthcare professionals. Prior to the NHS, Andrew was community Pharmacist in North Manchester and Central Scotland for 10 years.
TO BOOK: Please login and register online. Places are limited and will be offered on a strictly first come first served basis. This is event is aimed at
senior level healthcare communications professionals.