HCA Public Affairs Training, 30th April 2015

General information
New HCA training course led by Jon Spiers, Head of Public Affairs at Just:: Health Communications.

s healthcare evolves, an understanding of the health policy environment and of how policy is developed and implemented is becoming increasingly vital for communications practitioners. This half day course will cover the basics of public affairs and health, including the Health and Social Care Act’s ramifications for the NHS, the role of Government, Parliament, the civil services and the key NHS bodies, and case studies of major health policy successes.  Attendees will gain insights into how health policy is developed, how best to influence and which regulations and laws govern lobbying.

Audience

This course is aimed at healthcare communicators without a policy background working at agencies or in-house. Attendees can be at any stage of their career.

For further information about this course, please contact the HCA Secretariat
Learning objectives
  • Be aware of the structures and key processes of the NHS and Parliament, including the changes driven through the Health and Social Care Act
  • Understand how health policy is developed and how its development can be influenced
  • Be clear on the laws and regulations governing lobbying and influencing
  • Gain insights into good practice from case studies of successful campaigns
£250.00 per person (ex. VAT)

£250.00 per person (ex. VAT)

£400.00 per person (ex. VAT)
HCA Public Affairs Training, 30th April 2015

Weber Shandwick, 2 Waterhouse Square, 140 Holborn, London EC1N 2AE

Thu 30 Apr 2015

9:00 AM - 2:00 PM